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	<title>Nico McLane&#039;s Splice of Life &#187; iPhone</title>
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	<description>insight :: the evolution of broadcast media</description>
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		<title>ME &amp; MyPalmPre:: SEPT 24th MORE APPS :: MORE LOVE FOR SPRINT</title>
		<link>http://www.nicomclane.com/2009/09/22/me-mypalmpre-sept-24th-more-apps-more-love-for-sprint/</link>
		<comments>http://www.nicomclane.com/2009/09/22/me-mypalmpre-sept-24th-more-apps-more-love-for-sprint/#comments</comments>
		<pubDate>Tue, 22 Sep 2009 16:55:32 +0000</pubDate>
		<dc:creator>Nico</dc:creator>
				<category><![CDATA[ME AND MY PRE]]></category>
		<category><![CDATA[AT&T]]></category>
		<category><![CDATA[blackberry storm]]></category>
		<category><![CDATA[chosing a new mobile carrier]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[LinkedIn]]></category>
		<category><![CDATA[nico mclane]]></category>
		<category><![CDATA[Palm app catalog]]></category>
		<category><![CDATA[Palm Pre]]></category>
		<category><![CDATA[Sprint]]></category>
		<category><![CDATA[Verizon]]></category>

		<guid isPermaLink="false">http://nicomclane.com/?p=619</guid>
		<description><![CDATA[TweetIt is reported that on September 24th, 2009 Premium Apps will be made available in the Palm &#8220;App Catalog&#8221; &#8211; this excites me to no end.    Of course this announcement comes amid controversy of Palm dumping Windows Mobile in favor of the Linux-based webOS platform &#8211; a strategy I whole-heartedly favor.  Linux can be very stable, I have servers [...]]]></description>
			<content:encoded><![CDATA[<div style="float: right; margin-left: 10px;"><a href="http://twitter.com/share?url=http://www.nicomclane.com/2009/09/22/me-mypalmpre-sept-24th-more-apps-more-love-for-sprint/&via=NicoMcLane&text=ME &amp; MyPalmPre:: SEPT 24th MORE APPS :: MORE LOVE FOR SPRINT&related=:&lang=en&count=horizontal" class="twitter-share-button">Tweet</a><script type="text/javascript" src="http://platform.twitter.com/widgets.js"></script></div><p>It is <a title="http://www.fiercedeveloper.com/story/palm-debut-premium-pre-apps-sept-24/2009-09-21" href="http://www.fiercedeveloper.com/story/palm-debut-premium-pre-apps-sept-24/2009-09-21" target="_blank">reported</a> that on September 24th, 2009 Premium Apps will be made available in the Palm &#8220;App Catalog&#8221; &#8211; this excites me to no end.    Of course this announcement comes amid <a title="http://www.rethink-wireless.com/?article_id=1916" href="http://www.rethink-wireless.com/?article_id=1916" target="_blank">controversy</a> of Palm dumping Windows Mobile in favor of the Linux-based webOS platform &#8211; a strategy I whole-heartedly favor.  Linux can be very stable, I have servers that haven&#8217;t gone down in 2 years without a restart, so I see this as a good choice to go in a good direction.  At least Palm can focus on innovation and not have to deal with MS issues.</p>
<blockquote><p>Could you imagine a Smart Phone you could use for 2 weeks straight without a restart???  Ahhh to dream!</p></blockquote>
<p>Palm is also having some financial issues related to sales projections &#8211; I am a firm believer in <em><strong>build a product, make it work, stick it out and you will rise to the top of the food chain</strong></em>.  This takes patience and the willingness to stick by convictions.  I tend to avoid &#8220;analyzing&#8221; companies based on their &#8220;business model&#8221; alone since most of what we are shown of a given companies so called business model is built on conjecture and pretty powerpoint slides rather than on the stability of the product that they are selling &#8211; I don&#8217;t buy for the packaging, but it sure is nice to find a product that works as advertised TODAY (meaning I don&#8217;t have to wait for the next release to experience the promise of what I was sold).  Hey, and if the packaging makes me happy too, then SCORE for everyone!!  That is the company I will stand behind through thick and thin.</p>
<blockquote><p>&#8216;Wish more products were bought and sold based on stability, compatibility, ease of use, end user experience and a real humanitarian corporate culture.</p></blockquote>
<h2>Why didn&#8217;t I go with the iPhone when it first made the scene?</h2>
<p>I simply did not  &#8221;buy into the hype&#8221; &#8211; The fact that the iPhone can brag &#8220;thousands&#8221; of Apps is really good for them.  The fact of the matter is, the intuitiveness of my new Pre as compared to my &#8220;experiences&#8221; with the iPhone far out weight waiting for a few &#8220;Apps&#8221; that I don&#8217;t really need.  I need a stable device that facilitates real-time communication not eye-candy.  (Although, I have to tell you that my Pre is <em>really, really a</em> stunning gadget ..<strong><em>.and it has a built in vanity mirror!!</em></strong> Oh, yes they did!!)</p>
<blockquote><p>I did a lot of research on the iPhone prior to choosing the PalmPre &#8211; in fact, there are many reasons I did not chose an iPhone when it first came out and literally waited years for the Pre. I did not like the idea of a &#8220;visual&#8221; keyboard, I need to feel little buttons under my fingers to feel like I am writing something.  This is one of the reasons I didn&#8217;t get a <a title="http://www.verizonwireless.com/b2c/store/controller?item=phoneFirst&amp;action=viewPhoneDetail&amp;selectedPhoneId=4286&amp;reviewTab=true" href="http://www.verizonwireless.com/b2c/store/controller?item=phoneFirst&amp;action=viewPhoneDetail&amp;selectedPhoneId=4286&amp;reviewTab=true" target="_blank">Blackberry Storm</a>, also no WiFi and it debuted on Verizon &#8211; and well, Verizon is the devil as I said in previous posts.</p></blockquote>
<p>In addition to the iPhone&#8217;s unappealing visual keyboard, I did not feel comfortable going with AT&amp;T &#8211; In NYC a lot of the cell towers that AT&amp;T uses to support the iPhone are the same T-Mobile towers that had been dropping my calls for years.</p>
<p>Ok, so I have had a few days with my Pre and on SPRINT &#8211; I haven&#8217;t had any dropped calls, I get my emails, texts etc without fail, it hasn&#8217;t crashed and I can watch the live streaming on SPRINT TV!  I am going to set up an encoder and see how it does for live webcasts, since I am a webcast producer I should be able to tune in to a stream to make sure things are hunky dory.  At any rate, I will keep posting about my Pre and experience on SPRINT, I will be going out-of-town next week so this will be my first &#8220;roaming&#8221; experience.</p>
<p>By the way, the final plus that made me choose <a title="http://investors.sprint.com/phoenix.zhtml?p=irol-eventDetails&amp;c=127149&amp;eventID=2430873" href="http://investors.sprint.com/phoenix.zhtml?p=irol-eventDetails&amp;c=127149&amp;eventID=2430873" target="_blank">SPRINT</a> was their <a title="http://newsreleases.sprint.com/phoenix.zhtml?c=127149&amp;p=irol-newsArticle_newsroom&amp;ID=1330317&amp;highlight=" href="http://newsreleases.sprint.com/phoenix.zhtml?c=127149&amp;p=irol-newsArticle_newsroom&amp;ID=1330317&amp;highlight=" target="_blank">AnyMobile AnyTime</a> guarantee.</p>
<p>On a performance note, my Pre alerts me of new email before I receive it on my desktop with a 10Mbps connection.  Let&#8217;s see what happens when I head north for the week!</p>
<p>This was Nico reporting on her new Palm Pre, over&amp;out!!</p>
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		<title>ME AND MY PRE :: WHY I CHOSE SPRINT :: A LITTLE ABOUT HOW THAT IS WORKING OUT</title>
		<link>http://www.nicomclane.com/2009/09/21/me-and-my-pre-why-i-chose-sprint-a-little-about-how-that-is-working-out/</link>
		<comments>http://www.nicomclane.com/2009/09/21/me-and-my-pre-why-i-chose-sprint-a-little-about-how-that-is-working-out/#comments</comments>
		<pubDate>Mon, 21 Sep 2009 18:09:11 +0000</pubDate>
		<dc:creator>Nico</dc:creator>
				<category><![CDATA[ME AND MY PRE]]></category>
		<category><![CDATA[how to select a new phone]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[LinkedIn]]></category>
		<category><![CDATA[Palm Pre]]></category>
		<category><![CDATA[select a new carrier]]></category>
		<category><![CDATA[Sprint]]></category>
		<category><![CDATA[telcos]]></category>
		<category><![CDATA[verizon. AT&T]]></category>
		<category><![CDATA[WebOS]]></category>

		<guid isPermaLink="false">http://nicomclane.com/?p=605</guid>
		<description><![CDATA[TweetIt was not an easy decision, T-Mobile held me hostage for nearly 9 years and making a move was a very emotional and personal journey.  The hours wasted on TMo&#8217;s dropped calls alone was enough to make a grown woman cry. My T-Mobile contract expired in July and it took me this long to make [...]]]></description>
			<content:encoded><![CDATA[<div style="float: right; margin-left: 10px;"><a href="http://twitter.com/share?url=http://www.nicomclane.com/2009/09/21/me-and-my-pre-why-i-chose-sprint-a-little-about-how-that-is-working-out/&via=NicoMcLane&text=ME AND MY PRE :: WHY I CHOSE SPRINT :: A LITTLE ABOUT HOW THAT IS WORKING OUT&related=:&lang=en&count=horizontal" class="twitter-share-button">Tweet</a><script type="text/javascript" src="http://platform.twitter.com/widgets.js"></script></div><p>It was not an easy decision, T-Mobile held me hostage for nearly 9 years and making a move was a very emotional and personal journey.  The hours wasted on TMo&#8217;s dropped calls alone was enough to make a grown woman cry.</p>
<p>My T-Mobile contract expired in July and it took me this long to make the leap &#8211;  It is so strange to ask myself, &#8220;<strong><em>Hey</em></strong> <strong><em>Me?  What do you want in a mobile device and a carrier</em></strong>?&#8221;</p>
<p>I came up with <strong><em><span style="text-decoration:underline;">3 Key Requirements</span></em></strong> that I scoped out for myself (:</p>
<blockquote><p>1. As a &#8220;mobile&#8221; consultant, I would need a carrier with excellent connectivity, i.e. no dropped calls and good coverage</p>
<p>2. As a grlGeek, I need a fancy gadget that looks like&#8230; well&#8230; ME??  Or at least something I would carry around and live my life with.</p>
<p>3. As a human being, I need a carrier that is not the devil.</p></blockquote>
<p>Conversation in my head regarding <strong><em>Requirement #1:</em></strong></p>
<p>I am located in New York City and quite frankly the best coverage in NYC is Verizon.</p>
<p>Conversation in my head regarding <strong><em>Requirement #2:</em></strong></p>
<p>The iPhone has positioned itself nicely on top of the gadget ladder with the most storage and the greatest number of APPS.  I would have to go with AT&amp;T.</p>
<p><span style="font-style:italic;">Conversation in my head regarding <strong><em>Requirement #3:</em></strong></span></p>
<h1>AT&amp;T is not<strong> not</strong> the devil, but we assume everyone knows that <strong><span style="color:#ff0000;">V</span></strong>erizon <em><span style="text-decoration:underline;">is</span></em> the devil.</h1>
<p>(*Which means AT&amp;T could be the devil too.)  There is always SPRINT.</p>
<span style="text-align:center; display: block;"><a href="http://www.nicomclane.com/2009/09/21/me-and-my-pre-why-i-chose-sprint-a-little-about-how-that-is-working-out/"><img src="http://img.youtube.com/vi/qla5LvFrvGc/2.jpg" alt="" /></a></span>
<p><strong><span style="text-decoration:underline;">DEEP DIVE DIALOG IN MY HEAD:</span></strong></p>
<p>The fact is,  I <em>wouldn&#8217;t be able to live with myself if I went with Verizon &#8211; the red &#8220;V&#8221; in the logo represents the devil, as far as I can tell. </em></p>
<p><em>AT&amp;T is an *option*, I had them on the table,  except they can&#8217;t support all the APPS on the iPhone, their coverage is reportedly present, however there are still a lot of dropped call complaints and they could be the devil. </em></p>
<p><em>At the end of the day, the Carrier I felt and feel most &#8220;spiritually&#8221; compatible with is SPRINT &#8211; they have a good message, believe in equal access and open applications &#8211; i.e. Mathew Oomman at the <a title="http://www.broadband.gov/ws_tech_applications.html" href="http://www.broadband.gov/ws_tech_applications.html" target="_blank">FCC hearing </a>on Technology/Applications and Devices &#8211; and SPRINT-ers are aggressive in keeping up with the anti-christs&#8217; of Telcos with <a title="http://newsreleases.sprint.com/phoenix.zhtml?c=127149&amp;p=irol-newsArticle_newsroom&amp;ID=1330317" href="http://newsreleases.sprint.com/phoenix.zhtml?c=127149&amp;p=irol-newsArticle_newsroom&amp;ID=1330317" target="_blank">aggressive pricing m</a>odels and a series of weird <a title="http://www.youtube.com/watch?v=NlwBO36OeUQ" href="http://www.youtube.com/watch?v=NlwBO36OeUQ" target="_blank">commercial</a>s that speak to my soul.</em></p>
<blockquote><p><em>The GrlGeek in me is more of a PC than a MAC so I figure the PalmPre is more like a PC and the iPhone is more MAC like&#8230;. WebOS seems pretty straight forward, maybe instead of bitching about lack of APPS I will learn their SDK and develop my own damn APPS.</em></p></blockquote>
<p><strong><span style="text-decoration:underline;">CONCLUSION:</span></strong></p>
<p><em>I went with SPRINT and the PalmPre.  It took me about 3 minutes to set it up, enter my email address, Google Calendar info &#8211; just like it says in the commercial, I was gesturing away spam and downloading Soduku from the APP catalogue.</em></p>
<p><em>I am still nervous about the quality of connectivity I will get with SPRINT, I see the bars going up down and back up again, but I haven&#8217;t had it long enough to really call it &#8220;road tested&#8221;. </em></p>
<p><em>I will post updates and stories as my service is fully ported over from T-Mobile.  But, I have to admit, so far I love my Pre and it does look like&#8230; ME!  I LOVE HER!! I LOVE MY PRE!!</em></p>
<p><em> </em></p>
<div id="attachment_606" class="wp-caption alignleft" style="width: 310px"><a href="http://69.89.27.205/~nicomcla/wp-content/uploads/2009/09/cimg0004.jpg"><img class="size-medium wp-image-606" title="ME &amp; MY PRE!" src="http://69.89.27.205/~nicomcla/wp-content/uploads/2009/09/cimg0004.jpg?w=300" alt="SPRINT AND PALMPRE" width="300" height="224" /></a><p class="wp-caption-text">SPRINT AND PALMPRE AND ME!!</p></div>
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		<title>LITTLE BROTHER IS WATCHING:: MARKETER DREAM-BOT :: GEEK FREAK TWEAK</title>
		<link>http://www.nicomclane.com/2009/09/10/little-brother-is-watching-marketer-dream-bot-geek-freak-tweak/</link>
		<comments>http://www.nicomclane.com/2009/09/10/little-brother-is-watching-marketer-dream-bot-geek-freak-tweak/#comments</comments>
		<pubDate>Thu, 10 Sep 2009 16:31:09 +0000</pubDate>
		<dc:creator>Nico</dc:creator>
				<category><![CDATA[geek stuff]]></category>
		<category><![CDATA[behavioral targeting]]></category>
		<category><![CDATA[big brother]]></category>
		<category><![CDATA[gadgets]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[LinkedIn]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[metrics]]></category>
		<category><![CDATA[nebu ad]]></category>
		<category><![CDATA[Polaris]]></category>
		<category><![CDATA[robots]]></category>
		<category><![CDATA[user tracking]]></category>

		<guid isPermaLink="false">http://nicomclane.com/?p=581</guid>
		<description><![CDATA[Tweet Here is a new device out of Japan that is touted to aggregate your life-force into a database for easy &#8220;tacking&#8221; and overall &#8220;betterment&#8221; of your existence &#8211; everything and anything that is designed to help you do things better by tracking your every move is really designed to keep you in-line and sell [...]]]></description>
			<content:encoded><![CDATA[<div style="float: right; margin-left: 10px;"><a href="http://twitter.com/share?url=http://www.nicomclane.com/2009/09/10/little-brother-is-watching-marketer-dream-bot-geek-freak-tweak/&via=NicoMcLane&text=LITTLE BROTHER IS WATCHING:: MARKETER DREAM-BOT :: GEEK FREAK TWEAK&related=:&lang=en&count=horizontal" class="twitter-share-button">Tweet</a><script type="text/javascript" src="http://platform.twitter.com/widgets.js"></script></div><p><a href="http://www.popsci.com/gear-amp-gadgets/article/2009-09/polaris-phone-tracks-user-behavior-charges-self"><img class="alignleft" title="LITTLE BROTHER IS WATCHING!!!" src="http://www.popsci.com/files/imagecache/article_image_large/files/articles/polaris20.jpg" alt="" width="258" height="236" /></a></p>
<p>Here is a new device out of Japan that is touted to aggregate your life-force into a database for easy &#8220;tacking&#8221; and overall &#8220;betterment&#8221; of your existence &#8211; everything and anything that is designed to help you do things better by tracking your every move is really designed to keep you in-line and sell you stuff!</p>
<blockquote><p>The Polaris phone/robot is a three-part system that incorporates your phone, your television, and the robotic sphere seen above. The sphere contains speakers for the phone&#8217;s music, and wheels that roll the sphere to the closest power source to charge the phone. The sphere&#8217;s dock also links up with your television to display the detailed data about your life and behavior that the phone records.</p></blockquote>
<p>So, <a title="http://www.wired.com/epicenter/2009/05/nebuad-venture-capital-dispatch-wsj/" href="http://www.wired.com/epicenter/2009/05/nebuad-venture-capital-dispatch-wsj/" target="_blank">NebuAd</a> was shut down for doing this behind the ISP firewall, if you can get people to bring this cute little guy into their homes, you have the ultimate opt in.  I suppose it&#8217;s a great gimmick for homeland security to track you!</p>
<p>Isn&#8217;t it possible for little brother to hook himself up to charge and at the same time TRANSMIT all your data to his <strong><em>LEADER over power lines???  Or does that only happen on the SyFy channel?</em></strong></p>
<p>Sources:</p>
<p><a href="http://k-tai.impress.co.jp/img/ktw/docs/314/341/photogallery/polaris20.jpg.html">http://k-tai.impress.co.jp/img/ktw/docs/314/341/photogallery/polaris20.jpg.html</a></p>
<p><a href="http://www.popsci.com/gear-amp-gadgets/article/2009-09/polaris-phone-tracks-user-behavior-charges-self">http://www.popsci.com/gear-amp-gadgets/article/2009-09/polaris-phone-tracks-user-behavior-charges-self</a></p>
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		<title>AT&amp;T Interactive Announces Video Profiles and Pay Per Call Ads on YPmobile App for iPhone and iPod Touch</title>
		<link>http://www.nicomclane.com/2009/09/08/att-interactive-announces-video-profiles-and-pay-per-call-ads-on-ypmobile-app-for-iphone-and-ipod-touch/</link>
		<comments>http://www.nicomclane.com/2009/09/08/att-interactive-announces-video-profiles-and-pay-per-call-ads-on-ypmobile-app-for-iphone-and-ipod-touch/#comments</comments>
		<pubDate>Tue, 08 Sep 2009 19:00:15 +0000</pubDate>
		<dc:creator>Nico</dc:creator>
				<category><![CDATA[streaming media]]></category>
		<category><![CDATA[App Store]]></category>
		<category><![CDATA[AT&T]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[iPod Touch]]></category>
		<category><![CDATA[YPMobile]]></category>

		<guid isPermaLink="false">http://nicomclane.com/2009/09/08/att-interactive-announces-video-profiles-and-pay-per-call-ads-on-ypmobile-app-for-iphone-and-ipod-touch/</guid>
		<description><![CDATA[TweetIn addition to search and usability enhancements, updated features include: Tuning in to Video Profiles: Business video profiles found across tens of thousands of category and local geography combinations on YELLOWPAGES.COM and on the YELLOWPAGES.COM YouTube™ Channel are now easily accessible from the YPmobile App, giving advertisers another way to interact with consumers while on [...]]]></description>
			<content:encoded><![CDATA[<div style="float: right; margin-left: 10px;"><a href="http://twitter.com/share?url=http://www.nicomclane.com/2009/09/08/att-interactive-announces-video-profiles-and-pay-per-call-ads-on-ypmobile-app-for-iphone-and-ipod-touch/&via=NicoMcLane&text=AT&amp;T Interactive Announces Video Profiles and Pay Per Call Ads on YPmobile App for iPhone and iPod Touch&related=:&lang=en&count=horizontal" class="twitter-share-button">Tweet</a><script type="text/javascript" src="http://platform.twitter.com/widgets.js"></script></div><p>In addition to search and usability enhancements, updated features include:</p>
<p>Tuning in to Video Profiles: Business video profiles found across tens of thousands of category and local geography combinations on YELLOWPAGES.COM and on the YELLOWPAGES.COM YouTube™ Channel are now easily accessible from the YPmobile App, giving advertisers another way to interact with consumers while on the go. According to Nielsen, 37 percent of iPhone owners watch video on their phone and are six times as likely to view video compared to the typical wireless subscriberi.<br />
Pay Per Call Ads: AT&amp;T Interactive’s Pay Per Call® advertisers now have the opportunity to be featured with their ads displayed at the top of relevant business search results on the YPmobile App. While YELLOWPAGES.COM subscription advertisers already have the opportunity to be distributed across AT&amp;T Interactive’s mobile applications, adding featured placement for Pay Per Call® advertisers leverages a unique opportunity to monetize the mobile local channel and offer businesses a cost-effective way to connect with mobile consumers.</p>
<p>Mobile access to video profiles adds significantly to the convenience of the YPmobile App and offers users the opportunity to easily explore businesses and events around them. The App’s Browse tab makes it easy to find local businesses within categories such as Restaurants, Banks and Coffee – as well as identify the nearest location of well-known brands. These businesses and services, such as AT&amp;T Wi-Fi Hotspots, are easily accessed with a simple tap on their icon &#8211; offering directions and other need-to-know information. In addition, the App’s unique Events tab continues to offer users a convenient way to find local events. Once a Plan has been created, users can easily Share with friends – and get on the road with integrated maps.</p>
<p>The YPmobile App is available for free from the App Store on iPhone and iPod touch or at www.itunes.com/appstore/.</p>
<p>These new features and enhancements support further growth on the mobile platform and follow a 250 percent increase in searches across AT&amp;T Interactive’s mobile local networkii. The aggressive focus on mobile has also led to a notable increase in overall reach. According to a study conducted by comScore, YELLOWPAGES.COM experienced an industry-leading increase in audience with the addition of mobile website activityiii in comparison to other leading search engines.</p>
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